I Got 2,713 Backlinks By Building Free Tools

Backlinks are the currency of the internet.

But let’s be real, nobody wants to pay for them.

Cause, who wants to sell their kidneys for a do-follow link, anyway?

That’s why when I tell people I got 2,713 backlinks for FREE, their jaws hit the floor. Let me show you how I got these free backlinks by building free tools in a way that is so simple.

Here’s the screenshot from the Google Search Console:

By the way, let’s get started.

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Step 1: Find a Tool Idea 

First, we need an idea for a tool. It doesn’t need to be revolutionary, just useful. Think calculators, checkers, generators, or tools that solve a tiny problem no one knew they had. 

Here’s how to find ideas:

• Google or Ahrefs: Search “popular tools for [your niche]” and take notes. 
• Ask Your Audience: Your customers, followers, or your overly curious neighbor might have great suggestions. 
• Browse Platforms: Head to Reddit, Quora, Google, or even Search Console for pain points. 
• ChatGPT: Ask it to brainstorm tool ideas. It is like having an idea machine that works 24/7 without coffee breaks. 

Pro Tip: Don’t get lost in analysis paralysis. Just pick 2/3 ideas and move on.

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Step 2: Lay the Groundwork

Once you have your tool idea, it is time to plan like a master.

Ask yourself:

• What inputs are needed?

For a “Domain Authority Checker,” the input is simple, just a URL.

• What outputs will people love?

Think graphs, tables, or even fireworks.

• How should the results look?

No one wants results that look like they were made in Microsoft Paint circa 2001. Keep it clean, crisp, and professional.

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Step 3: Create the Tool

Coding?

Who has time for that?

Here’s the cheat sheet for creating tools:

• Use Replit or GitHub Copilot to get the coding juices flowing. 
• Ask ChatGPT to generate the code for your idea. 
• Deploy it to your website. 

Or, if all else fails, you can hire someone from Fiverr, Upwork, Guru, SolidGigs, Toptal, or anywhere in the world to build your tool. But make sure the freelancer is very good at coding.

Example of free tools:

Pretty awesome, right?

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Step 4: SEO Like a Boss 

You have got the tool.

Now, let’s make sure people can actually find it.

So, choose several keywords for your online tool and also do a SERP analysis so that you understand that you are taking a low-competition keyword, which will allow you to rank easily.

Also, optimize your tool page naturally.

At the same time, use iGrowthful Strategies to rank higher.

Trust me, it will be your secret weapon for good SEO because it contains 110+ secret SEO tricks that you can use to increase your website traffic, revenue, and valuation quickly and easily.

I even use it to grow my and my clients’ (who took my SEO services) websites.

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Step 5: Other Marketing

Do other marketing.

Share your tool page on,

• Reddit
• X or Twitter
• Facebook

And other places.

In terms of promotion, organic traffic will flood in, bringing backlinks from high-authority websites.

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Why This Works 

People love tools.

And most interestingly, the free tools strategy works.

Why?

Because tools save time, make life easier, and solve problems without breaking a sweat. They are the superheroes of the internet. It’s like the internet’s version of free advertising.

Think about it:

• Useful: Whether it’s a keyword generator, a loan calculator, or a random dog name picker, people rely on tools to get stuff done faster and smarter.
• Shareable: A great tool is like a viral TikTok. It gets passed around. Bloggers link to it in their posts, influencers share it on social, and regular folks bookmark it because it just works.
• Evergreen: A well-made tool doesn’t go out of style. People will keep using it as long as it provides value.

Now, here’s the magic.

You don’t have to ask for backlinks. They will come to you like bees to honey.

Real-life examples:

Let me paint a picture for you.

Imagine you created a simple Hashtag Generator for Instagram.

Here’s what happens:

• A social marketer stumbles upon your tool while Googling the best Instagram hashtag tools.
• They use it, love it, and link to it in their blog post.
• Someone else reads their blog, clicks your tool, and adds it to their blog or shares it on LinkedIn.

Boom.

You have just created a backlink chain reaction.

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Final Round

So, there you have it.

No shady backlink deals.

No crying over failed outreach campaigns.

I just earned free backlinks by building free tools that didn’t cost a dime. I even created these tools using just ChatGPT and set them up on my WordPress site by watching videos on YouTube.

Go forth and make the internet a better place.

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More Strategies:

• We Got 3,200+ Visitors Using Influencer Partnerships
• 9,750 Email Subscribers Using The Contest Technique

Premium Strategies:

• Questions To Get Unlimited Social Engagements
• Collect Visitors’ Emails By Upgrading Content

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