Find Untapped Keywords Easily Using The Wikipedia

Are you tired of fighting over the same overused keywords everyone is targeting?

What if I told you there is a way to discover hidden gems, keywords so fresh and untapped that even your current competitors’ expensive SEO tools like Ahrefs or SEMrush can’t sniff them out?

The secret weapon is Wikipedia. Yes, that free encyclopedia you probably used in high school to almost cheat on your homework can now be your biggest ally in untapped keyword research.

Let’s learn how to turn Wikipedia into a goldmine for keywords or topic ideas.

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Step 1: Start with an Untapped Keywords Search

First, head over to Wikipedia.

Enter your chosen keyword into the search bar.

For example, let’s pick the keyword Digital Marketing. Hit Search and you’re presented with a Wikipedia page loaded with knowledge and more importantly, opportunities.

At first glance, it looks like just another educational article. But hidden within this page is a treasure trove of content ideas, keywords, and subtopics. You just need to know where to look.

Because, underserved keywords are the best for growing traffic fast.

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Step 2: Explore the Contents Box

On your laptop or desktop, check out the Contents Box which is located in the left sidebar. This magical little table of contents breaks the entire article into subheadings.

But guess what?

Those subheadings aren’t just boring headers, they’re potential keywords, topic clusters, and blog post ideas waiting to be turned into traffic-driving gold.

For instance, under Digital Marketing, you might find gems like:

• Social Media Marketing
• Search Engine Optimization
• Influencer Marketing
• Mobile Advertising

Each of these could be its own blog post, video script, or social media campaign. They’re highly relevant subtopics, they help you build content clusters that make Google do a happy dance.

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Step 3: Raid the Internal Links

Now comes the fun part.

Scroll through the page and keep your eyes peeled for all the blue internal links scattered throughout the text. Every one of these links is an opportunity.

Why?

Because they’re connected to topics that Wikipedia (and Google) think are closely related to.

For example, while skimming the Digital Marketing page, you might find links to:

• Content Marketing
• Pay-Per-Click Advertising
• Analytics Tools

And others.

These links guide you to even more pages.

Each filled with new keywords, ideas, and rabbit holes to explore.

Pro Tip: Don’t just stop at one level. Click through to related pages and keep digging. It is like playing a game of Six Degrees of Kevin Bacon, but for SEO.

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Step 4: See Also Section

When you’ve soaked up everything from the main page, scroll all the way down to the bottom. Here lies the See Also section, a hidden gem that most people overlook.

This section is like a cheat sheet of related topics and keywords. It’s almost as if Wikipedia is handing you a list of what to research next.

The See Also section might include topics like:

• Online advertising
• Marketing strategy
• Digital privacy

Are you drooling yet?

These are the kinds of ideas that turn into blog posts, pillar pages, or even entire content series.

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Step 5: Analyze and Dominate the SERPs

Now that you’ve gathered your list of untapped keywords, it’s time to put them to the test. Head over to Google and analyze the SERPs (Search Engine Results Pages) for each keyword.

• Are the results dominated by big players?
• Are there a lot of outdated articles?
• Is there a gap in the content that you could fill?

The goal is to find keywords with low competition but high search intent, topics people are searching for but that haven’t been saturated with content.

Remember: Don’t only look for keyword difficulty.

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Step 6: Write Content That Ranks

Once you’ve identified your target keywords, it’s time to create content that shines. But don’t just slap together a generic article, make it high-quality, engaging, and actually useful.

Here’s what you can do:

• Write in-depth guides that solve specific problems
• Use visuals, examples, and actionable tips to stand out
• Link your content together to build a strong internal structure that Google loves

For example, if you’re writing about the iGrowthful Strategies, explain how it works, why it is so important, and how readers can apply it to grow their website traffic and revenue faster.

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Step 7: Monetize Your Hard Work

You didn’t do all this for fun (well, maybe a little).

It’s time to turn that traffic into revenue.

Here’s how:

• Monetize with affiliate links.
• Offer services like Consultation or digital products related to your niche.
• Build an email list and nurture your audience.

Once your content ranks, the traffic comes.

Once the traffic comes, the money follows.

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Why Wikipedia Works

Wikipedia isn’t just a place for random trivia and college essays. It is a curated encyclopedia filled with highly relevant, well-organized information.

Each page is a mini content hub, packed with internal links, subtopics, and related ideas.

And the best part?

It’s all sitting there for free, just waiting for you to use it.

Your competitors might spend hours combing through keyword research tools.

But you?

You have got the ultimate shortcut.

Also, you can also use the Wikipedia dead link strategy to earn free backlinks.

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Conclusion

This strategy isn’t a one-and-done deal.

Anytime you are stuck for your website topic ideas or need fresh keywords, use the untapped keywords research process. Wikipedia is the best gift that keeps on giving.

So go ahead.

Fire up your web browser, dive into the Wikipedia website, and start mining for keyword gold. Your competitors will wonder how you keep finding these untapped opportunities.

But don’t worry, your secret’s safe with me.

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